Branding your business
Content Summary
The public practice logo is different from the CPA Australia logo. It enables you to leverage the recognition of your CPA designation while differentiating between the organization and your business.
Refer to the Public Practice Guidelines guidelines for information on using our logo and brand, naming your practice, and designing stationery and communications for your business.
Download the guidelines
Accessing the public practice logo
- Download the Public Practice Brand Guidelines (above) to check your eligibility to use the logo.
- If you are eligible, email [email protected] to request access.. A link to the files and stationery templates will automatically be emailed to you.
- Follow one of the three steps below, depending on your circumstance.
Option 1: for new public practice certificate holders
Design your branded collateral according to our guidelines and submit it with your public practice certificate application form. Don’t forget to include proof of your professional indemnity insurance.
Option 2: for existing public practitioners seeking approval to brand
Design your material according to the guidelines and email it to to [email protected] for approval along with your completed Authority to Trade as "Certified Practicing Accountants" application form.
Option 3: for existing public practitioners approved to brand (changes to practice structure)
Design your material according to the guidelines and email it, along with details of the changes to your practice structure, to [email protected] for approval.
Merchandise
CPA-branded products are currently being reviewed and a fresh toolkit to help you promote your practice will be available soon.
Meanwhile, if your firm has been approved to use the CPA Australia brand, decals can be ordered directly from CPA Australia by emailing [email protected]. Please include whether you require a front adhesive window sticker or a rear adhesive signage sticker. Decals are 40cm x 19cm in full colour.
For further information please refer to the Public Practice Brand Guidelines above, or email any questions to [email protected]
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